Reader disclosure desk
A comparison site may earn money when a reader follows a tracked link and completes an operator-defined action. The click should not be disguised as an independent editorial event. A useful disclosure explains the commercial relationship, the destination and what does or does not change for the player.
Open the disclosed operator routeHover or inspect the visible link and confirm that it leads to the intended operator through a disclosed tracking route. A redirect can carry a campaign identifier before reaching the final site. Check the final hostname and security certificate before entering account or payment details.
Commission models can depend on registration, a qualifying deposit, activity or revenue. The reader should not need to know the private commercial rate, but should be told that compensation may occur. The affiliate relationship must never be presented as proof that an operator is licensed, safe or suitable.
Read the live operator page after the hand-off. Confirm eligibility, minimum deposit, code, expiry and restrictions there. A comparison page can become outdated, and a tracking link does not guarantee the displayed promotion will apply to every account or location.
The comparison site should not ask for the casino password, verification document or card details. Registration and payment happen at the operator’s own secure domain. If the destination is unexpected, close it and navigate through a verified operator route instead of continuing.
A clear disclosure should explain the relationship; always compare the live operator terms and charges.
No. Commercial tracking is separate from licensing, security and suitability checks.
Only on the verified operator’s secure domain, never on a comparison publisher’s form.
Last reviewed: 30 July 2026